INTRODUCTION
One
of the most important things in life is the ability to read and
write. During all stages of life every person uses a pen. The
history of writing Instruments by which humans have recorded and
conveyed thoughts, feelings and grocery lists, is the history of
civilization. This is how we know the story of human kind, by the
drawings, signs and words we have recorded.
Life is without a doubt the busiest
highway in the world with more than 6 billion people in traffic.
Future Pen is one of the largest billboards introduced on the highway
of “life”.
FUTURE
PEN
Have you ever thought of how great it
would be to write with your finger? Yes, imagine a nib and ink, at the
tip of your finger to write with. Well, as crazy as it may sound, our
development brings this imaginary thought so close to reality that it
actually feels like writing with your finger. It virtually brings
writing to your fingertips.
Future Pen (Pty) Ltd recently created and developed a pen unlike any
other currently on the international market. The “FUTURE PEN”
category as per the international patent includes any writing
instrument that physically requires the insert of one’s finger – a
pen, highlighter, felt pen, touch screen pens etc. The “FUTURE
PEN” as we refer to it, will change the face of writing, as we
know it.
The
“FUTURE PEN”
carries such unique phenomenal characters of innovation that we
envisage persons of all ages wanting to own this futuristic and unique
writing instrument.
FUTURE PEN IS WITHOUT
A DOUBT THE MOST EXCITING MARKETING TOOL EVER.
ENORMOUS EDUCATIONAL VALUE OF THE FUTURE
PEN
The future Pen’s greatest advantage is
the fact that it would be used virtually anywhere and everywhere,
including schools, offices, and business and evidently during all the
phases of you’re live. It is the South African dreams that all South
Africans can read and write, and be skilled and trained to enable them
to live a decent life.
Any message can be
displayed on the unique pen and cap. By distributing the Future Pen
at schools all over the country, pupils will use a product that
carries these messages to them on a daily basis.
The Future Pen
will cause a new trend in writing worldwide being fashion item as well
as a necessity.
The novelty value of the pen
will change any message into a high impact message.
THE PERFECT
MARKETING TOOL
Approximately 30 % of all pens sold worldwide are used
for marketing purposes. A pen has been voted as the most effective
Marketing tool for the past 100 years.
Any
company that purchase Future Pens and
have their company logos displayed on this unique writing instrument,
will be advertising their products and services on the busiest highway
in the world “LIFE”
EXPOSURE AND
GLOBAL INFLUENCE OF THE FUTURE PEN
In comparison with
any other Media the Future Pen will reach far more people as an
advertising medium due to its daily and consistent use.
THE FUTURE PEN IS
YOUNG, VIBRANT, DYNAMIC AND HAS ATTITUDE |